After 8+ years in the CPG industry—from working in-house at fast-growing wellness brands to building my own creative agency—I’ve seen countless iterations of social media and content strategy. But my core thesis remains: Social platforms change, but how people connect doesn't. At KAR Creative, we help CPG brands get back to the fundamentals: listening to your community, understanding what drives them, and crafting high-conversion content that builds genuine relationships instead of just impressions. Our clients (including Pop & Bottle, Hu Kitchen, EnjoyLife Foods, Starday Foods, and more) cut through the noise with our strategic, community-first content that drives real results online and on shelf. We believe the brands that win are the ones that remember social media was built for conv